So you have your web site up and running and you are looking for additional ways to generate some good traffic to your web site. You stumble upon a traffic exchange website and you think that it is almost too good to be true. You next go through their signup process and start spending valuable time viewing other sites to earn credits so that your site is shown in their network.

Traffic Exchange typically websites generate decent traffic to your website but they where they fail is many do not drive targeted traffic to your web site.

If you view your web logs from any of these traffic exchange web sites, you will most likely see that there is only one page viewed (your first page) and then a 100% bounce rate which either means visitors are not interested in your content or better, they might be saving your website for later viewing so that they can continue to look at more sites on the network to earn more credits.

If you are running ads on your front page and you are serving them on a Cost Per Impressions (CPM) basis, then you might not object to this type of traffic generation.

A couple of traffic exchange networks that I have come across that offer exceptional results are Link Referral and TrafficG. These two sites give pretty good traffic. Both are well laid out and have many members so you will have plenty of sites to view. The Link Referral website organizes sites by category so there is a good chance that the traffic that you receive will be somewhat target by visitor’s interests. The  TrafficG system requires its users to view each site for a certain number of seconds before proceeding to the next site so you are at least guaranteed a few seconds worth of eyeballs to your site.

While not perfect, traffic exchange networks do provide traffic. If you are looking to increase your visitors, you might want to at least give a couple a try to see whether or not they will work for you.